Privacy Policy
Last Updated: Jan 1, 2024
Introduction
WHAT DO WE DO WITH YOUR INFORMATION?
When you purchase something from our store, as part of the buying and selling process, we collect the personal information you give us such as your name, address and email address. When you browse our store, we also automatically receive your computer’s internet protocol (IP) address in order to provide us with information that helps us learn about your browser and operating system. Email marketing (if applicable): With your permission, we may send you emails about our store, new products and other updates.
DISCLOSURE
We may disclose your personal information if we are required by law to do so or if you violate our Terms of Service.
SHOPIFY
Our store is hosted on Shopify Inc. They provide us with the online e-commerce platform that allows us to sell our products and services to you. Your data is stored through Shopify’s data storage, databases and the general Shopify application. They store your data on a secure server behind a firewall.
Payment:
If you choose a direct payment gateway to complete your purchase, then Shopify stores your credit card data. It is encrypted through the Payment Card Industry Data Security Standard (PCI-DSS). Your purchase transaction data is stored only as long as is necessary to complete your purchase transaction. After that is complete, your purchase transaction information is deleted.
All direct payment gateways adhere to the standards set by PCI-DSS as managed by the PCI Security Standards Council, which is a joint effort of brands like Visa, Mastercard, American Express and Discover.
PCI-DSS requirements help ensure the secure handling of credit card information by our store and its service providers.
For more insight, you may also want to read Shopify’s Terms of Service (https://www.shopify.com/legal/...) or Privacy Statement (https://www.shopify.com/legal/...).
THIRD-PARTY SERVICES
In general, the third-party providers used by us will only collect, use and disclose your information to the extent necessary to allow them to perform the services they provide to us. However, certain third-party service providers, such as payment gateways and other payment transaction processors, have their own privacy policies in respect to the information we are required to provide to them for your purchase-related transactions.
For these providers, we recommend that you read their privacy policies so you can understand the manner in which your personal information will be handled by these providers.
In particular, remember that certain providers may be located in or have facilities that are located a different jurisdiction than either you or us. So if you elect to proceed with a transaction that involves the services of a third-party service provider, then your information may become subject to the laws of the jurisdiction(s) in which that service provider or its facilities are located.
As an example, if you are located in Canada and your transaction is processed by a payment gateway located in the United States, then your personal information used in completing that transaction may be subject to disclosure under United States legislation, including the Patriot Act.
Once you leave our store’s website or are redirected to a third-party website or application, you are no longer governed by this Privacy Policy or our website’s Terms of Service.
Links
When you click on links on our store, they may direct you away from our site. We are not responsible for the privacy practices of other sites and encourage you to read their privacy statements.
SECURITY
To protect your personal information, we take reasonable precautions and follow industry best practices to make sure it is not inappropriately lost, misused, accessed, disclosed, altered or destroyed.
If you provide us with your credit card information, the information is encrypted using secure socket layer technology (SSL) and stored with a AES-256 encryption. Although no method of transmission over the Internet or electronic storage is 100% secure, we follow all PCI-DSS requirements and implement additional generally accepted industry standards.
AGE OF CONSENT
By using this site, you represent that you are at least the age of majority in your state or province of residence, or that you are the age of majority in your state or province of residence and you have given us your consent to allow any of your minor dependents to use this site.
CHANGES TO THIS PRIVACY POLICY
We reserve the right to modify this privacy policy at any time, so please review it frequently. Changes and clarifications will take effect immediately upon their posting on the website. If we make material changes to this policy, we will notify you here that it has been updated, so that you are aware of what information we collect, how we use it, and under what circumstances, if any, we use and/or disclose it. If our store is acquired or merged with another company, your information may be transferred to the new owners so that we may continue to sell products to you.
Information you provide to us
We collect the personal information you provide to us when you purchase our products or visit our website. The categories of information we may collect include:
- Personal Identifiers, including name, email address, postal address, telephone number, and online Identifiers
- Internet Activity
- Commercial Information, including purchases
- Financial Information, including credit or debit card number
- Inferences from Other Data, including inferences created from other personal information collected
Mobile Messaging Privacy
We respect your privacy. When you opt-in to receive SMS messages from us, we collect and use your mobile phone number solely for the purposes of delivering important updates, order information, or marketing messages (if applicable).
We do not share, sell, rent, or disclose your mobile phone number or SMS opt-in data with any third parties for their marketing purposes. Message frequency varies. Standard message and data rates may apply. You can opt-out at any time by replying “STOP”.
Browser Cookies
We use cookies to create a better experience for you on our site. For example, cookies prevent you from having to login repeatedly, and they help us remember items you've added to your cart. We also use third-party cookies, which are cookies placed by third parties for advertising and analytics purposes. You can control these cookies through your browser settings.Here is a list of cookies that we use. We’ve listed them here so you that you can choose if you want to opt-out of cookies or not._session_id, unique token, sessional, Allows Shopify to store information about your session (referrer, landing page, etc)._shopify_visit, no data held, Persistent for 30 minutes from the last visit, Used by our website provider’s internal stats tracker to record the number of visits_shopify_uniq, no data held, expires midnight (relative to the visitor) of the next day, Counts the number of visits to a store by a single customer.cart, unique token, persistent for 2 weeks, Stores information about the contents of your cart._secure_session_id, unique token, sessionalstorefront_digest, unique token, indefinite If the shop has a password, this is used to determine if the current visitor has access.
Information from other sources
We may collect personal information about you from third-party sources, including Retail Partners.
How long we keep your data
We do not retain data for any longer than is necessary for the purposes described in this Policy.
We generally retain data according to the guidelines below.
| Type of Data | Retention Period |
|---|---|
| Cookies and online data we collect while you use our website, including Online Identifiers, Internet Activity | When you visit the Site, we collect certain information about your device, your interaction with the Site, and information necessary to process your purchases. We may also collect additional information if you contact us for customer support. Do Not Track - Please note that because there is no consistent industry understanding of how to respond to “Do Not Track” signals, we do not alter our data collection and usage practices when we detect such a signal from your browser. |
| Data we collect in order to process and ship orders you place with us, including Name, Email address, Postal address, Telephone number, Purchases, Credit or debit card number | Examples of Personal Information collected: name, billing address, shipping address, payment information (including credit card numbers, POs), email address, and phone number. Purpose of collection: to provide products or services to you to fulfill our contract, to process your payment information, arrange for shipping, and provide you with invoices and/or order confirmations, communicate with you, screen our orders for potential risk or fraud, and when in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services. Source of collection: collected from you. Disclosure for a business purpose: shared with our payment processors Shopify, PayPal, and Amazon Payments and with our fulfillment partners - USPS, UPS, and FedEx. |
| Data we collect when you contact us for customer support and other inquiries, including Name, Email address, Postal address, Telephone number, Purchases | Examples of Personal Information collected: email address, phone number, and order information. Purpose of collection: to provide customer support. Source of collection: collected from you. Disclosure for a business purpose: our customer service platform, Re:amaze. |
| Data we collect when you sign up for promotional and marketing communications, including Name, Email address, Telephone number, Online Identifiers, Internet Activity, Purchases, Inferences created from other personal information collected | As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For example: We use Google Analytics to help us understand how our customers use the Site. You can read more about how Google uses your Personal Information here: https://policies.google.com/privacy?hl=en.You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout. We share information about your use of the Site, your purchases, and your interaction with our ads on other websites with our advertising partners. We collect and share some of this information directly with our advertising partners, and in some cases through the use of cookies or other similar technologies (which you may consent to, depending on your location). For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work. You can opt out of targeted advertising by: FACEBOOK - https://www.facebook.com/settings/?tab=ads GOOGLE - https://www.google.com/settings/ads/anonymous BING - https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads] Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/. |
| Data we collect when you review our products, answer surveys, or send feedback, including Email address, Purchases | Examples of Personal Information collected: email address and order information. Purpose of collection: to provide product feedback to other customers. Source of collection: collected from you. |
| Data we collect in connection with privacy requests, including Name, Email address, Purchases | We retain records related to privacy requests for a minimum of 24 months following the completion of the request. |
| Data we collect for security purposes, including Online Identifiers | We retain security-related data as long as necessary to comply with our legal obligations and to maintain and improve our information security measures. |
Why we process your information
We process personal information for the following business and commercial purposes:
- Checking Job Applicant and Employee Backgrounds
- Creating Customer Profiles
- Data Storage
- Delivering Targeted Ads
- Fulfilling Customer Orders
- Meeting Compliance & Legal Requirements
- Organizing & Managing Data
- Preventing Fraud
- Processing Payments
- Providing Customer Support
- Sending Promotional Communications
- Tracking Purchases & Customer Data
How we disclose your information
We may disclose personal information about you for business and commercial purposes when you purchase our products or visit our website:
| Personal Information Category | Categories of Service Providers | Categories of Third Parties |
|---|---|---|
| Personal Identifiers | Ad Networks, Business Operations Tool, Commerce Software Tools, Customer Support Tools, Governance, Risk & Compliance Software, Sales & Marketing Tools, and Shipping Services | Ad Networks, Data Analytics Providers, Data Cooperative, Sales & Marketing Tools, and Shipping Services |
| Internet Activity | Ad Networks, Commerce Software Tools, Customer Support Tools, and Sales & Marketing Tools | Ad Networks, Data Analytics Providers, Data Cooperative, and Sales & Marketing Tools |
| Commercial Information | Ad Networks, Business Operations Tool, Commerce Software Tools, and Sales & Marketing Tools | Ad Networks, Data Cooperative, and Payment Processors |
| Financial Information | Business Operations Tool, Commerce Software Tools, and Sales & Marketing Tools | Payment Processors |
US State Privacy Notices
California (CCPA)
This section provides additional information for California residents under the California Consumer Privacy Act (CCPA). The terms used in this section have the same meaning as in the CCPA. This section does not apply to information that is not considered "personal information," such as anonymous, deidentified, or aggregated information, nor does it apply to publicly available information as defined in the CCPA.
Information we collect from you
- Personal Identifiers, including name, email address, postal address, telephone number, and online Identifiers
- Internet Activity
- Commercial Information, including purchases
- Financial Information, including credit or debit card number
- Inferences from Other Data, including inferences created from other personal information collected
To the extent we process deidentified personal information, we will make no attempt to reidentify such data.
Information from other sources
We may collect personal information about you from third-party sources, including Retail Partners.
How long we keep your data
We do not retain data for any longer than is necessary for the purposes described in this Policy.
We generally retain data according to the guidelines below.| Type of Data | Retention Period |
|---|---|
| Cookies and online data we collect while you use our website, including Online Identifiers, Internet Activity | When you visit the Site, we collect certain information about your device, your interaction with the Site, and information necessary to process your purchases. We may also collect additional information if you contact us for customer support. Do Not Track - Please note that because there is no consistent industry understanding of how to respond to “Do Not Track” signals, we do not alter our data collection and usage practices when we detect such a signal from your browser. |
| Data we collect in order to process and ship orders you place with us, including Name, Email address, Postal address, Telephone number, Purchases, Credit or debit card number | Examples of Personal Information collected: name, billing address, shipping address, payment information (including credit card numbers, POs), email address, and phone number. Purpose of collection: to provide products or services to you to fulfill our contract, to process your payment information, arrange for shipping, and provide you with invoices and/or order confirmations, communicate with you, screen our orders for potential risk or fraud, and when in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services. Source of collection: collected from you. Disclosure for a business purpose: shared with our payment processors Shopify, PayPal, and Amazon Payments and with our fulfillment partners - USPS, UPS, and FedEx. |
| Data we collect when you contact us for customer support and other inquiries, including Name, Email address, Postal address, Telephone number, Purchases | Examples of Personal Information collected: email address, phone number, and order information. Purpose of collection: to provide customer support. Source of collection: collected from you. Disclosure for a business purpose: our customer service platform, Re:amaze. |
| Data we collect when you sign up for promotional and marketing communications, including Name, Email address, Telephone number, Online Identifiers, Internet Activity, Purchases, Inferences created from other personal information collected | As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For example: We use Google Analytics to help us understand how our customers use the Site. You can read more about how Google uses your Personal Information here: https://policies.google.com/privacy?hl=en.You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout. We share information about your use of the Site, your purchases, and your interaction with our ads on other websites with our advertising partners. We collect and share some of this information directly with our advertising partners, and in some cases through the use of cookies or other similar technologies (which you may consent to, depending on your location). For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work. You can opt out of targeted advertising by: FACEBOOK - https://www.facebook.com/settings/?tab=ads GOOGLE - https://www.google.com/settings/ads/anonymous BING - https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads] Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/. |
| Data we collect when you review our products, answer surveys, or send feedback, including Email address, Purchases | Examples of Personal Information collected: email address and order information. Purpose of collection: to provide product feedback to other customers. Source of collection: collected from you. |
| Data we collect in connection with privacy requests, including Name, Email address, Purchases | We retain records related to privacy requests for a minimum of 24 months following the completion of the request. |
| Data we collect for security purposes, including Online Identifiers | We retain security-related data as long as necessary to comply with our legal obligations and to maintain and improve our information security measures. |
Why we process your information
We process personal information for the following business and commercial purposes:
- Checking Job Applicant and Employee Backgrounds
- Creating Customer Profiles
- Data Storage
- Delivering Targeted Ads
- Fulfilling Customer Orders
- Meeting Compliance & Legal Requirements
- Organizing & Managing Data
- Preventing Fraud
- Processing Payments
- Providing Customer Support
- Sending Promotional Communications
- Tracking Purchases & Customer Data
How we disclose your information
We may disclose personal information about you for business and commercial purposes when you Consumers:
| Personal Information Category | Categories of Service Providers | Categories of Third Parties |
|---|---|---|
| Personal Identifiers | Ad Networks, Business Operations Tool, Commerce Software Tools, Customer Support Tools, Governance, Risk & Compliance Software, Sales & Marketing Tools, and Shipping Services | Ad Networks, Data Analytics Providers, Data Cooperative, Sales & Marketing Tools, and Shipping Services |
| Internet Activity | Ad Networks, Commerce Software Tools, Customer Support Tools, and Sales & Marketing Tools | Ad Networks, Data Analytics Providers, Data Cooperative, and Sales & Marketing Tools |
| Commercial Information | Ad Networks, Business Operations Tool, Commerce Software Tools, and Sales & Marketing Tools | Ad Networks, Data Cooperative, and Payment Processors |
| Financial Information | Business Operations Tool, Commerce Software Tools, and Sales & Marketing Tools | Payment Processors |
Information “sharing” and “selling”
We “share” certain personal information with third party ad networks for purposes of behavioral advertising, including Personal Identifiers, Internet Activity, and Commercial Information. This allows us to show you ads that are more relevant to you.
We "sell" certain personal data to third parties, as that term is defined in the CCPA, including Personal Identifiers, Internet Activity, and Commercial Information.
You may opt-out of these data practices here.
We do not knowingly sell or share (for cross-context behavioral advertising) the personal information of consumers under 16 years of age.
Opt-out preference signals
Your browser settings may allow you to automatically transmit an opt-out preference signal, such as the Global Privacy Control (GPC) signal, to online services you visit. When we detect such a signal, we set the Global Privacy Platform privacy string in your browser so that any third party who respects that signal will not track your activity on our website. Your request to opt-out of sale/sharing will be linked to your browser identifier only and not linked to any account information because the connection between your browser and the account is not known to us. GPC is supported by certain internet browsers or as a browser extension. Find out how to enable GPC.
Your CCPA rights
Your privacy rights under the CCPA are described below. Make a Privacy Request by clicking here or by emailing us at privacy@madsportsstuff.com.
Right to Access
You have the right to access the specific pieces of personal information we have collected about you.
If you make an Access Request more than twice in a 12-month period, or we determine the request is manifestly unfounded or excessive, we may require you to pay a small fee for this service.
Right to Delete
You have the right to request that we delete any personal information about you that you have provided to us. Subject to certain limitations, we will delete your personal information from our records and notify our service providers, contractors, and third parties that you have requested deletion of your personal information.
Right to Non-Discrimination
If you exercise your CCPA privacy rights, we will not discriminate against you by, for example, charging a different price or offering a different level or quality of products or services.
We will not retaliate against you, as an employee, applicant for employment, or independent contractor, for exercising your privacy rights.
Right to Opt-Out
You have the right to opt-out of any selling and sharing of your personal information.
You may exercise your right to opt-out here.
Right to Correct
You have the right to correct inaccuracies in your personal data, taking into account the nature of the data and our purposes for processing it.
Right to Limit the Use of Sensitive Personal Information
The Right to Limit does not apply because we do not use your sensitive personal information to infer characteristics about you.
Request Verification
Before we can respond to a privacy request, we will verify that you are the consumer who is the subject of the CCPA request. Requests to Opt-Out or Limit the Use of Sensitive Data (if applicable) do not require verification.
Typically, identity verification will require you to confirm certain information about yourself based on information we have already collected. For example, we will ask you to verify that you have access to the email address we have on file for you. If we cannot verify your identity based on our records, we cannot fulfill your CCPA request.
Authorized Agent
A California resident's authorized agent may submit a rights request under the CCPA by emailing us at privacy@madsportsstuff.com. Requests submitted by an authorized agent will still require verification of the consumer who is the subject of the request in accordance with the process described above. We will also ask for proof that the consumer who is the subject of the request authorized an agent to submit a privacy request on their behalf by either verifying their own identity with us directly or directly confirming with us that they provided the authorized agent permission to submit the request. An authorized agent that has power of attorney pursuant to California Probate Code section 4121 to 4130 may also submit proof of statutory power of attorney, which does not require separate consumer verification.
If you have trouble accessing this notice, please contact us at privacy@madsportsstuff.com.
Contact Us
If you have any privacy-related questions or have trouble accessing this notice, please email privacy@madsportsstuff.com.
If you believe your rights have been violated and you are not able to resolve the issue directly with us, you may file a complaint with the California Attorney General’s Office or the California Privacy Protection Agency.
Notice of Financial Incentive
Consumers who sign up for our marketing emails receive a 10% discount on their first purchase. A consumer provides their email address and consents to receive emails in exchange for a discount provided via coupon code. To opt in, a consumer must enter their email address into the form and submit it. A consumer may unsubscribe from our marketing emails by using the unsubscribe link in the email footer at any time. We calculate the value of the offer and financial incentive by using the expense related to the offer.
